Business Entrepreneurship Fundamentals

Fall 2018
Winter 2019
Class Size: 46
50% Reserved for Freshmen
Credits per quarter

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Taught by

Dion Gouws square
strategic planning, business management and entrepreneurship, accounting
Gleen Landram
management science, statistics

In this introductory program, students will develop the skills and insight needed to conduct and understand the relationship between business and society and how business practices, such as innovation, quantitative and critical analysis, ethics, sustainability, entrepreneurship, management, and leadership influence outcomes. Factors that are key to business success will be explored from different perspectives and stakeholder views. The program includes fundamental work in entrepreneurship, leadership, management, ethics, quantitative work, economics, accounting, income taxes, financial statement and ratio analysis, as well as the concept of time value of money. We will read texts such as Goldratt and Cox’s The Goal , Sheryl Sandberg's Lean In , and Levitt and Dubner's Freakonomics, as well as other fundamental business texts that will enhance the skills necessary for conducting business, as well as running nonprofits .

In fall quarter, the program includes four credits of basic undergraduate statistics, which will serve as a foundation for further work in advanced social sciences, including graduate programs (e.g., an MBA or MPA) requiring statistics. Through seminar texts, daily readings from the Wall Street Journal , independent research, movies, speakers, field trips, group projects, workshops, business plan and other student presentations, students will examine business and finance from a variety of viewpoints. Seminar texts include books representing entrepreneurship, innovation, management science, finance, marketing, ethics, and management.

During winter quarter, students will work in small groups on formally proposed, extensive independent projects focused on improving their analytic skills. They will be required to analyze a compelling problem or issue centered on our primary themes of economically successful businesses. The research includes the formulation of a business plan and will conclude with a multimedia presentation. Students will also cover forecasting, linear programming, decision analysis using tree diagrams, and queuing theory from the field of management science.

Upon successful completion of the program, students will be better equipped to understand how a successful business operates and to work with financial data and procedures in the conduct of business and public policy. They will also be better prepared for the quantitative requirements of businesses and governments.

This offering will prepare you for careers and advanced study in:

business, management, and government service.


Credits per quarter

Online learning:
  • Hybrid Online Learning - This offering delivers < 25% of its instruction online, rather than via face-to-face contact between you and your instructors.
Class Standing: Freshman–Sophomore
Class Size: 46
50% Reserved for Freshmen

Scheduled for: Day

Final schedule and room assignments:

Located in: Olympia

2018-04-30This program requires faculty approval to join in winter quarter.